How Roos Wraps Was Born
The idea came from my own journey as a new mom. My son struggled with tummy time, so I used my fitness and yoga background to support him at an angle by securing him to my legs. As I gently bounced him while wrapped to my legs, he started loving tummy time while I began to heal and rebuild strength. That bonding experience sparked the creation of Roos Wraps.
Jen's Story
I am a devoted Christian, founder, inventor, and mom who strives to glorify God in all I do. At 21, I founded Sweet Dreams Foundation, a nonprofit serving children with chronic and terminal illnesses. My passion for wellness led me to become a personal trainer, teach yoga in various styles, inspire caregivers, and lead transformative women’s retreats. I love traveling the world, scuba diving, hiking, boating, and exploring the ocean, mountains, and horses. On most days, you'll find me playing at the park with my boys.
Why Roos Wraps Was Invented
Roos Wraps was created to help parents support their baby’s development while also caring for their own postpartum recovery. I wanted a tool that made tummy time easier for babies and movement more accessible for moms. The goal was to create something that builds strength, encourages bonding, and makes everyday moments more meaningful.
How Roos Wraps Are Made
Roos Wraps are proudly made in the USA, with manufacturing based in California, ensuring high-quality standards, ethical labor practices, and close oversight of every step in the process. By producing locally, we can guarantee safer materials for babies. Unlike overseas manufacturing, our U.S.-based production avoids long shipping delays and questionable factory conditions. Supporting American-made also means supporting local jobs and family-focused values, which is exactly what Roos Wraps stands for.